Client:
Fiduciary Services
City
of London
Project: Corporate
Identity
Brand
Development
Brief: Create
more of an entity rather than an identity.
The
logo speaks about the link between several worlds/businesses/people.
This
is symbolized by 3 spheres (earth ?), illuminated by 3 different sources
(sun
?) linked together by a simple, typography in blue, giving an aerial
atmosphere.
It
is a successful representation of this company's work which advises
people
and companies on a better way of trading in different.
